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Should we be Thinking not Tweeting?

Posted on Feb 6, 2012 by in ThiNK First | 1 comment

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This post began with a brief exchange on Twitter with @RebelBrown, @heykim, @lttlewys & @MarshaCollier. Here’s a recap.


It was a provocative question. It joined forces with a thought of my own “Tweeting is fleeting”

Thinking and writing have a longevity to them. It’s so easy to Tweet. It’s almost thought-free. Tweeting is a freedom. Instant gratification. Wait for your phone to pings RTs. It’s almost a game.

Tomorrow, or just 20 minutes from now, will anyone recall your tweet? A humbling thought. Tweeting is a sugar coated candy.

Tools like Storify do extend the life of a Tweet, but the value of Tweet is not the question here. What’s the value of time? What is the opportunity cost of Tweeting?

Which Produces More Value?

  • Thinking time
  • Writing time
  • Tweeting time

Tweets are easy and addictive, but what is their long term value?

For me Thinking/ Writing trumps Tweeting. They are the foundation for new growth and new ideas.

There’s a time and a place for Tweeting – Once you’ve done your thinking and your writing.

I love to tweet, but as Simon Sinek would say, “Start with why”. Know your goals. Know your motivations. Know your measurement.

Ask yourself – “Should we be Thinking, not Tweeting?” – Look me in the eye. What’s your answer? Do you take time to reflect after Tweeting? Are you missing a trick?

Image Credit:  jennicatpink via Flickr & Creative Commons Licensing

Nick Kellet (143 Posts)

Nick is co-founder the social curation platform Listly, that combines crowdsourcing, content curation and embedable lists to drive high-level community engagement, live inside your blog posts. Connect with Nick on Twitter · Linkedin, Facebook and G+ and follow his writing via his other guest posts and on his blogs at NickKellet.com and blog.list.ly